Aufrufe
vor 2 Jahren

World and Press November 1 2021

  • Text
  • Monarchy
  • Brexit
  • Colorado
  • Indigenous
  • Balloon
  • Workers
  • Loneliness
  • Britain
  • Pandemic
  • Vaccine
  • November
Original Pressetexte aus britischen und US-amerikanischen Medien Sprachtraining, Landeskunde, Vokabelhilfen und Übungsmaterial für Fortgeschrittene Sprachniveau B2 - C2

2 Opinion Page

2 Opinion Page November 1 2021 | World and Press The future of cinema ENTERTAINMENT Streaming platforms are transforming the way films are watched. But traditional movie-going and sofa viewing can coexist. Training | mündl. Prüfung 1 IN RECENT YEARS, Cannes has become a bastion of small-c conservatism when it comes to cinema. Since 2018, organisers of the world’s most famous film festival have refused to allow Netflix films to compete for its Palme D’Or and railed against the attritional impact of streaming on traditional moviegoing. If a film is not going to be shown in French cinemas and given a three-year theatrical window before going online, it won’t be seen at Cannes. 2 This year, the festival’s artistic director, Thierry Frémaux, took a veiled swipe at rival showcases such as Venice and Berlin, which have welcomed the digital disrupters. “Some festivals were first to open their doors a bit too freely,” he noted testily, “to people of whom we are not sure if they actually want cinema to survive.” 3 Such doom-mongering may be a little overdone. After a catastrophic COVID-hit 2020 for cinema and a lost summer on the Croisette, this year’s edition of the festival has been a stirring success. There has been critical acclaim for new films by Wes The Guardian editorial | Photo: Getty Images Anderson and the British director Joanna Hogg, and a stunning English-language debut from the Thai artist Apichatpong Weerasethakul. A succès de scandale from the Dutch director Paul Verhoeven generated gratifying headlines. 4 The overall quality on show more than demonstrated that cinema is “not dead”, as Mr Frémaux put it at the festival’s outset. But it is understandable that those who treasure its traditions are feeling a little insecure. As the pandemic drove populations indoors, film studios have rushed to develop their own streaming services, and many more movies are now made without a bigscreen release in mind. 5 The prospect of subscription models dwarfing box office receipts as a source of income for studios is spooking both cinephiles and cinema chains. In a recent essay on the films of Federico Fellini, the great American director Martin Scorsese took aim at the way streaming platforms package movies up with other kinds of “content” to be consumed on demand. “The art of cinema,” he wrote, is “being systematically devalued, sidelined, demeaned, and reduced to its lowest common denominator, ‘content’.” 6 There are legitimate concerns that the need to justify subscription fees prioritises quantity over quality and that the tyranny of the algorithm encourages the production of formulaic genre fare. But ‘The Irishman’, Mr Scorsese’s three-and-a-half-hour gangster epic, was a Netflix film, as was the magnificent ‘Roma’, by Alfonso Cuarón, which was banned from Cannes but won the Golden Lion at Venice and three Oscars. 7 A balance must be struck. There must always be a place for the collective and immersive nature of the big-screen experience, and studios and streaming platforms should do what they can to give traditional cinemas the space to breathe and flourish; not every film needs to be immediately available online. 8 But Spike Lee, a jury president at Cannes, was right to point out that the demise of cinema was wrongly predicted in the early days of television. As Mr Lee said: “Cinema and screening platforms can coexist.” © 2021 Guardian News and Media Ltd 0 – 1 MOVIE-GOING Kinobesuch — bastion of small-c conservatism “"bœsti´n; k´n"s‰…v´tIz´m‘ (fig) Verfechter eher traditioneller Werte — when it comes to … was … anbelangt — attritional impact “´"trIS´n´l‘ zermürbender Effekt — theatrical window “Ti"œtrIk´l‘ Zeitfenster zur Vorführung in Kinos 2 – 3 artistic director Intendant(in) — to take a swipe at s.th. an etw. Kritik üben — veiled “veIld‘ verschleiert; h.: versteckt — disrupters (fig) revolutionäre Kräfte — testily gereizt — doom-mongering “"-ÆmøNg´rIN‘ Schwarzmalerei — overdone überzogen — Croisette Strandpromenade von Cannes — stirring “"st‰…rIN‘ bewegend — critical acclaim “´"kleIm‘ Kritikerlob — succès de scandale Skandalerfolg — gratifying “"grœtIfaIIN‘ erfreulich 4 at the outset zu Beginn — to treasure “"treZ´‘ hoch schätzen — insecure “ÆInsI"kjU´‘ verunsichert — to drive treiben — big-screen release Kinostart Abiturthema: Internationale Beziehungen Gr0ßbritannien – EU • Niveau B2 – C2, gymnasiale Oberstufe, Abiturvorbereitung • Original Pressetexte aus britischen u. US-amerikanischen Medien • Inklusive Bonusmaterial: Infografiken und Pressefotos Special World and Press Brexit ¤ 14,90 [D] | ISBN 978-3-7961-1068-9 www.sprachzeitungen.de 5 prospect “"--‘ Aussicht — subscription model “s´b"skrIpS´n‘ Abonnement-Modell — to dwarf “dwO…f‘ in den Schatten stellen — box office receipts “rI"si…ts‘ Kinoeinnahmen — to spook s.o. jdn. erschrecken — cinephiles “"sInIfaIlz‘ Kinofans — to take aim at s.th. etw. ins Visier nehmen — to package up bündeln — on demand nach Bedarf — to devalue “Ædi…"vœlju…‘ entwerten — to sideline in den Hintergrund drängen — to demean “dI"mi…n‘ herabsetzen — lowest common denominator “dI"nÅmIneIt´‘ kleinster gemeinsamer Nenner 6 – 8 legitimate “l´"dZIt´m´t‘ — to justify rechtfertigen — to prioritise s.th. “parI"ÅrItaIz‘ etw. Priorität einräumen — formulaic “ÆfO…mj´"leIIk‘ formelhaft — fare (fig) Kost — to strike a balance e-n Mittelweg finden — immersive “I"m‰… sIv‘ eindringlich — to flourish “"flørIS‘ florieren — demise Niedergang — to coexist “Æk´UIg"zIst‘ nebeneinander bestehen Patchwork masking. | Cartoon: John Cole, The Scranton Times-Tribune, PA World and Press erscheint 2 × monatlich (Juli und Dezember als Doppelausgabe) in der Carl Ed. Schünemann kg · Die Sprachzeitung · Schünemann-Haus 28174 Bremen Telefon: +49(0)421.36903-76 Fax: +49(0)421.36903-48 www.sprachzeitungen.de info@sprachzeitungen.de Verantwortliche Redakteurin Katrin Günther Redaktionsleitung Sprach zeitungen Melanie Helmers Redaktion Siobhan Bruns Sebastian Stumpf Franziska Lange Aletta Rochau Carol Richards Gestalterische Konzeption www.bmalx.de Layout & Umbruch Christoph Lück, Jens Buchholtz, Britta Leuchtmann Druck Druckzentrum Nordsee GmbH impressum ISSN 0509-1632 Die in World and Press veröffent lichten Artikel bringen Meinungen der zitierten Zeitungen, aber nicht in jedem Fall die der Redaktion zum Ausdruck. Textkürzungen vorbehalten. | By special arrangement with proprietors of copyrights. Copyright strictly reserved under the Berne Convention © 2021 Kündigungs bedingungen Das Jahresabo verlängert sich um ein weiteres Jahr, wenn es nicht spätestens schriftlich 6 Wochen vor Ende des berechneten Bezugszeitraums gekündigt wird. Das Schnupperabo geht über in ein Jahresabo, wenn es nicht spätestens einen Monat vor Ablauf gekündigt wird. | Es gelten unsere aktuellen AGB. Datenschutz Die personenbezogenen Daten werden auf der Basis der geltenden Datenschutzgesetze, insbesondere der EU-Datenschutzgrundverordnung (DSGVO) sowie des Bundesdatenschutzgesetzes (BDSG), zweckgebunden erhoben und verarbeitet. Wir geben Ihre Daten nur weiter, soweit ein Gesetz dies vorschreibt oder wir Ihre Einwilligung eingeholt haben. Die personenbezogenen Daten sind für die Lieferung Ihrer Sprachzeitung erforderlich. Unsere Informationen zum Datenschutz nach Art. 13 und Art. 14 der EU-DSGVO können Sie über unsere Kontaktdaten einsehen oder anfordern.

World and Press | November 1 2021 In Focus 3 Ellie Zeiler, 17, a TikTok creator, at her home in Escondido, Calif. | Photos: Maggie Shannon/The New York Times To fight vaccine lies, authorities recruit an ‘influencer army’ PANDEMIC • YOUNG PEOPLE The White House has teamed up with TikTok stars, while some states are paying ‘local micro influencers’ for pro-vaccine campaigns. By Taylor Lorenz 1 ELLIE ZEILER,17, a TikTok creator with over 10 million followers, received an email in June from Village Marketing, an influencer marketing agency. It said it was reaching out on behalf of another party: the White House. Would Zeiler, a high school senior who usually posts short fashion and lifestyle videos, be willing, the agency wondered, to participate in a White House-backed campaign encouraging her audience to get vaccinated against the coronavirus? “There is a massive need to grow awareness within the 12–18 age range,” Village Marketing wrote to Zeiler’s business email. “We’re moving fast and have only a few available slots to fill, so please let us know ASAP.” 2 Zeiler quickly agreed, joining a broad, personality-driven campaign to confront an increasingly urgent challenge in the fight against the pandemic: vaccinating the youthful masses, who have the lowest inoculation rates of any eligible age group in the United States. Fewer than half of all Americans ages 18 – 39 are fully vaccinated, compared with more than two-thirds of those older than 50, according to the Centers for Disease Control and Prevention. And about 58% of those ages 12 – 17 have yet to receive a shot at all. 3 To reach these young people, the White House has enlisted an eclectic army of more than 50 Twitch streamers, YouTubers, TikTokers, and 18-year-old pop star Olivia Rodrigo, all of them with enormous online audiences. State and local governments have begun similar campaigns, in some cases paying “local micro influencers” – those with 5,000 to 100,000 followers – up to ,000 a month to promote COVID-19 vaccines to their fans. 4 The efforts are, in part, a counterattack against a rising tide of vaccine misinformation that has flooded the internet, where anti-vaccine activists can be so vociferous that some young creators say they have chosen to remain silent on vaccines to avoid a politicized backlash. … 5 Renee DiResta, a researcher who studies misinformation at the Stanford Internet Observatory, said that although influencer campaigns can be useful, they may be no match for mass, organic online movements. She noted the contrast between creators who have been asked to spread pro-vaccine messaging versus vaccine skeptics, who have made it a personal mission to question the injections. “That’s the asymmetric passion,” she said. “People who believe it’s going to hurt you are out there talking about it every day. They’re driving hashtags and pushing content and doing everything they can do.” Helping spread the word 6 But even if the influencer campaigns amount to a sprinkler in a wildfire, some creators said, they felt compelled to join in. “I didn’t worry about the backlash,” said Christina Najjar, 30, a TikTok star known online as Tinx. “Helping spread the word about the importance of getting vaccinated was the right thing to do.” 7 Najjar said she was thrilled when the White House reached out to her through her manager in June. She soon posted a question-and-answer video about the vaccines with Dr. Anthony Fauci, director of the National Institute of Allergy and Infectious Diseas- es, on Instagram. Their banter was light. Discussing what she called a “happy vaxx girl summer,” Najjar peppered Fauci with questions: Was it safe to go out for a drink? Should we be concerned about getting pregnant after getting the vaccine? … 8 State and local governments have taken the same approach, though on a smaller scale and sometimes with financial incentives. In February, Colorado awarded a contract worth up to .4 million to Denver-based Idea Marketing, which includes a program to pay creators in the state 0 to ,000 a month to promote the vaccines. 9 Jessica Bralish, communications director at Colorado’s public health department, said influencers were being paid because “all too often, diverse communities are asked to reach out to their communities for free. And to be equitable, we know we must compensate people for their work.” … 10 Governments’ interest in the campaigns has spiked sharply in the past week, said Rob Perry, CEO of XOMAD, as concerns have grown about the spread of the delta variant of the virus. He TikTok star Christina Najjar at home in West Hollywood, Calif. |Photo: Alyson Aliano/ The New York Times added that “when large numbers of influencers post in the same time period, vaccination rates go up.” 11 For Zeiler, the TikTok star, things moved quickly after she signed on to the White Housebacked vaccination campaign. In June, she held an online conversation with Fauci, using the time to squash the false rumor that vaccines cause infertility. It was a conspiracy theory that she had heard from friends and that she had seen videos of on her TikTok “For You” page. Reasons to get vaccinated 12 Zeiler has since used her footage with Fauci for other platforms, including Instagram, and created original content for You- Tube promoting the vaccines. In one 47-second video, she spoke directly into the camera, ticking through the reasons she had gotten vaccinated and why others should too. “Reason one,” she declared, was “you can go wherever you want.” Zeiler said in an interview that her work was not done. “I know I won’t stop until all my followers are safe and vaccinated,” she said. © 2021 The New York Times Company This article originally appeared in The New York Times. 0 – 1 VACCINE LIES“"vœksi…n‘ Impf-Lügen — authorities “O… "TÅr´tiz‘ Behörden — to team up with s.o. s. mit jdm. zus.tun — to reach out (jdn.) kontaktieren — on behalf of s.o. im Auftrag jds. — senior Schüler(in) im 4. Highschool-Jahr — to back unterstützen — to vaccinate “"vœksIneIt‘ impfen — to grow awareness “´"we´n´s‘ sensibilisieren — ASAP = as soon as possible 2 – 3 personality-driven durch bekannte Persönlichkeiten gestützt — to confront s.th. etw. entgegentreten — youthful masses Massen an Jugendlichen — inoculation rate “IÆnÅkj´"leIS´n‘ Impfquote — eligible “"elIdZ´b´l‘ infrage kommend; zugelassen — Centers for Disease Control and Prevention US-Seuchenschutzbehörde — shot Impfung — to enlist “-"-‘ (fig) rekrutieren — eclectic “ek"lektIk‘ bunt gemischt — to promote s.th. für etw. werben 4 – 5 in part zum Teil — misinformation Fehlinformationen — to flood überfluten — vociferous “v´"sIf´r´s‘ lautstark — politicized politisiert — backlash Gegenreaktion — to be no match for s.o. es mit jdm. nicht aufnehmen können — to question infrage stellen — asymmetric “ÆeIsI"metrIk‘ unausgewogen 6 – 8 sprinkler in a wildfire (fig) ein Tropfen auf den heißen Stein — to feel compelled “k´m"peld‘ s. veranlasst sehen — thrilled begeistert — infectious disease “In"fekS´s‘ Infektionskrankheit — light banter nettes Geplänkel — to pepper s.o. with questions jdn. mit Fragen bombardieren — concerned “k´n"s‰…nd‘ besorgt — on a smaller scale in kleinerem Ausmaß — incentive Anreiz — to be awarded a contract den Zuschlag erhalten 9 – 12 equitable “"ekwIt´b´l‘ fair — to compensate s.o. jdn. vergüten — to spike sharply sprunghaft ansteigen — CEO = chief executive officer “Æ-Ig"zekj´tIv‘ Firmenchef(in) — to squash a rumor “skwÅS‘ mit e-m Gerücht aufräumen — infertility “ÆInf´"tIl´ti‘ Unfruchtbarkeit — conspiracy theory “k´n"spIr´si ÆTI´ri‘ Verschwörungstheorie — footage “"fUtIdZ‘ Videomaterial

World and Press